YABA builds and acquires brands on Amazon in Southern and Eastern Europe.
Alejandro Fresneda
Why we invested

Infinite Canvas is a publisher for user-generated, creator-led games. Infinite Canvas empowers game developers by providing development, engineering, and monetization support.

"At YABA we nurture and grow amazing brands and talent. We are building the next generation global house of brands from the digital. Our key pillars are TRUST, IMPACT and OUTPERFORM and we apply those to our customers, team members, products, and brands at every step of the process."
Alejandro Fresneda
More from the team
"YABA is a European House of Digital Native Brands based in Spain. The company was founded in January 2021 by Ruben, Patxi, Sergi, David and Alejandro, all of them seasoned entrepreneurs. Since then YABA has acquired 16 brands generating revenues in excess of 40M€. YABA has a cautious and analytical approach towards acquisitions only focusing on best-in-class sellers with strong performance and positive commercial outlook. YABA has raised 73M€ (debt and equity) since its inception from well-known institutional investors, Crossbeam led YABA's series A in December 2021. Yaba is deeply committed to scaling the brands acquired in order to make them reach their full potential on Amazon and then expand them outside of Amazon. The team optimizes every aspect of their brands from sourcing, supply chain, SEO, PPC, geographical expansion, etc."
Alejandro Fresneda
Experience with Crossbeam
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YABA team
YABA team

Contact us

We are always around! We take pride in moving quickly - feel free to reach out at the idea stage or send your suggestions on novel asset classes we should be exploring.
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